Definition 6 Blog

The Daily 6: The New Foursquare Seeks to Make New Message Known

The Daily 6 1) The New Foursqaure Seeks to Make New Message Known  Foursquare rolls out first ad campaign "The six-week campaign will appear at bus stops, train stations and phone kiosks in Chicago and New York, and at bike share stations in Chicago. It is the company’s first ...

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The Daily 6: Artist Turns Starbucks Mermaid into Tons of Art

The Daily 6 1) Why drink from a boring ole' Starbucks cup?  Artist Draws on Starbucks Cups, Making the Mermaid the Heroine of Countless Amazing Scenes "Korean artist Soo Min Kim draws the most insanely detailed and perfectly clever scenes on Starbucks cups and displays them as works of ...

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The Daily 6: In Midst of Millennials, We Musn't Forget about Gen Z

The Daily 6 1) Millennials are Great, but what about Gen Z? This app is nailing mobile and social storytelling for Gen-Z "You may not know about ShowMobile, but hundreds of thousands of teen and pre-teen girls are turning to the mobile app for an entertainment fix. Eric Foster ...

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The Daily 6: Chobani Wants to Liven Up Your Breakfast

The Daily 6 1) Chobani wants to liven up your breakfast with #stopsadbreakfast campaign. Chobani takes aim at ‘breakfast fatigue’ "Breakfast is no longer the most important meal of the day, and most people settle for a quick (carb-heavy) muffin or bagel and a quick cup of coffee. Chobani ...

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The Daily 6: Get Paid to Shop? Who Wouldn't?

The Daily 6 1) Get Paid to Shop? Who Wouldn't? Groupon Pays Customers to Grocery Shop With Snap App "Groupon users can now download Snap to get cash back on everyday grocery purchases just by uploading pictures of their receipts."   2) Face-less Book? Facebook Ready To Launch Anonymity App "New York Times reports ...

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Building A Rich Digital Experience With A CMS

To support the launch of Game of Thrones season four, HBO engaged Definition Read more

How can brands leverage social media at trade shows? #def6coffeebreak

JP and Frank Attempt 3In this episode of the Def 6 Coffee Break, Frank Radice continues the conversation with our VP of Social Media, Jeremy Porter. Key Takeaways: -When securing interviews Read more