Definition 6 Blog

The Daily 6: People Like the 1904 Gillette Better Than the 2014 One

The Daily 6 1) People Like the 1904 Gillette Better Than the 2014 One Gillette Posts Image of Its 1904 Razor Design, and Literally Everyone Thinks It's Better Than Today's "It's a funny thing, really. A brand celebrates its 110th anniversary by showing how it's evolved and taking pride ...

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The Daily 6: Facebook Brings Free Internet Access to Kenya

The Daily 6 1) Facebook Brings Free Internet Access to Kenya Facebook Launches Free Internet Access In Kenya With Internet.Org "Good news to Kenyans as social media giant, Facebook has announced that the Internet.org app will be arriving Kenya this week. The Internet.org was launched more than a year ...

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The Daily 6: Pizza Hut Goes Through Biggest Rebrand Ever

The Daily 6 1) Pizza Hut Goes Through Biggest Rebrand Ever Inside Pizza Hut’s biggest-ever rebrand "For more than a year, the brand has conducted research in how the younger generation is eating. “What we learned was that Americans are increasingly looking to flavor,” said Jared Drinkwater, vp of ...

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The Daily 6: No Billboard is Too Big for Google

The Daily 6 1) No Billboard is Too Big for Google. This Insanely Large Billboard Will Light Up an Entire Block of Times Square Starting Tonight "The billboard, which is about the length of a football field, will cost advertisers $2.5 million a month. Google's ad will run from ...

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The Daily 6: Heading Down to the Amazon Store

The Daily 6 1) Amazon has a real-life store now. What brands can learn from Amazon’s brick-and-mortar move "Just as Apple still relies on live events and in-person interactions at its stores to connect with customers, Amazon hopes to offer shoppers the convenience and immediacy of the brick-and-mortar experience. ...

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Building A Rich Digital Experience With A CMS

To support the launch of Game of Thrones season four, HBO engaged Definition Read more

How can brands leverage social media at trade shows? #def6coffeebreak

JP and Frank Attempt 3In this episode of the Def 6 Coffee Break, Frank Radice continues the conversation with our VP of Social Media, Jeremy Porter. Key Takeaways: -When securing interviews Read more