Definition 6
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Our Work :: Case Studies

Company Overview:

    RARE is a growth company that operates and franchises 334 restaurants, including 275 LongHorn Steakhouse restaurants, 26 Capital Grille restaurants and 31 Bugaboo Creek Steak House restaurants. Annual online gift card sales were approximately $2.1 million in 2006.

Challenges:

  • Gift card fulfillment process is mostly manual and requires excessive resources during holiday season
  • Manual processes increase risk for error and lost revenues
  • Employee morale and productivity is suffering

Implications:

  • Lost revenues
  • Reduced guest retention and satisfaction
  • Process is undocumented and costly to maintain

Solutions:

  • Integration of the RARE Hospitality gift card fulfillment application with Federal Express Ship Manager software
  • Simplified user administration interface
  • Reduced labor by combining manual processes

Technologies Used:

  • ASP
  • .NET
  • C#
  • XML
  • SQL

Results:

Please Contact Us to learn the results.

See Related:

Retail, Hospitality and Restaurant case studies
Application Development & Data Integration Services case studies
Solutions for Sales and Marketing case studies