This week we're talking about Facebook's big algorithm change, how to create a better content marketing strategy, and an overview of tools for creating personas.
Facebook recently announced that it’s making big changes to its algorithm, most importantly prioritizing friend & family content. You can read the full article here.
Forbes shared several tips for maximizing social and content performance in 2018. Read the highlights below and the full article here.
Buyer personas are an important part of any marketing funnel, no matter the platform. The infographic below highlights four great tools for building personas as well as the best ways to use them. The infographic was found here.