ATLANTA (March 8, 2017) – DEFINITION 6 received three awards in recognition of outstanding work at the 2017 Atlanta ADDY Awards. The new additions bring the combined total of regional and national ADDYs awarded to the company to fifteen.
The annual ceremony, held at the end of February, is organized by the Atlanta Ad Club and celebrates the accomplishments of local advertising agencies. During this year’s prize-giving, DEFINITION 6 was awarded one silver and two bronze for their work on three different projects:
• Silver in "Online/Interactive: Websites - Microsites" for PBS Mercy Street - Tintype Me
• Bronze in "Online/Interactive: Branded Content & Entertainment" for El Rey - Lucha Yourself
• Bronze in "Film/Video/Sound: Branded Content & Entertainment for Television" for CBS Sports - Army vs. Navy Game Tease
DEFINITION 6 credits Creative Director Doug Dimon, Senior Art Director Alan Reuter and their teams for their work on Tintype Me and Lucha Yourself, as well as Senior Editor Anthony Cortese for his work on the Army-Navy spot.
Previous DEFINITION 6 ADDY Award wins include: 4 awards in 2011 for their Coca-Cola “Happiness Machine” campaign, including a National Gold trophy; a gold award in the category of “Online Advertising Microsite for HBO’s True Blood “Immortalize Yourself” in 2011; and a silver trophy in the “Elements of Advertising- Digital Creative Technology” category for the Game of Thrones Viewer’s Guide in 2015, among many more notable achievements.
About Definition 6
DEFINITION 6 is a unique force of cross-disciplined talents pioneering new forms of strategy and storytelling in the form of digital, experiential, social, entertainment and technology solutions. Whether it’s on-air promos, branded content, email marketing automation or omni-channel planning, D6 drives results for brands across all verticals and within all channels, including web, social, and broadcast. In the company’s 20-year history, DEFINITION 6 has created over $15 billion in revenue for its customers, including The Coca-Cola Company, HBO, Facebook, Siemens, Barnes & Noble College and Nickelodeon. To learn more about our award-winning work, visit definition6.com.