Lori Hiller is the Social Media Analyst at DEFINITION 6 New York. Before joining the team, she lived in Texas and gained public relations and social media experience throughout college. As Social Media Analyst, her day typically consists of working on social strategy, content creation and analytics. Her favorite part of the job is the team she works with (and getting paid to watch TV doesn’t hurt either). Outside of work, she loves to see her favorite bands perform. After living in Austin aka, The Live Music Capital of the World, she didn’t think it was possible to spend more money on concerts, but NYC has proved her wrong.