The Challenge
Georgia-Pacific Building Products, one of the leading manufacturing companies in the country, came to us with a complex task: they needed a complete site rebuild to converge their product categories and the audiences of each—and we had six months to build it from the ground up.
The Approach
Our team started with a solid foundation: We developed a modular, component-based CMS within WordPress 5.0. Then, we added some amenities, such as a flexible UX, which allows the team at Georgia-Pacific to make updates quickly and easily. With a new home, Georgia-Pacific can now welcome its customers who have been much more comfortable staying longer—and closing more deals.
The Work
The Results
19 %
INCREASE IN AVERAGE SESSION DURATION
16 %
DECREASE IN BOUNCE RATE
2 -Second
LOAD TIME
