The Secret Life of Georgie

The Ask

When Trading Spaces Host Paige Davis is away what does her furry friend Georgie do all day?

TLC came to DEFINITION 6 to answer that very question in an integrated marketing spot for the movie The Secret Life of Pets 2. When Paige went off to work, we went behind closed doors and caught Georgie in the act of doing a little home make-over of her own. The spot we created from concept to completion features a new room reveal unlike any other.


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